links for 2009-04-17

• Becoming a Customer Experience-Driven Business – Peter Merholz …
  Something we are still striving towards and that brings so much value not just to the user but to content development and can barely be extracted from good strategy.
  (tags: business branding design experience usability UX strategy marketing)
• Aston Kutcher's 1 million Twitter followers
  Go Aston! Go Aston! Oh yes, and some comment about the arrogance of mainstream media from Mashable's Pete Cashmore
  (tags: twitter microblogging kutcher mashable socialmedia network)
• Nielsen Online" " Ad Impressions, GRPs, TRPs oh my….
  Good post about the difficulties of tying offline measurement into online metrics – which is not only impossible but also pointless.
  (tags: media internet nielsen statistics measurement)

A brilliant example of SEO

1. Go to http://google.fr/

2. Enter: french nuclear success

3. Click the button “J’ai de la chance”

Look carefully at the url…