Experiential Trends 2019


Hot off the press! What do Imagination’s global strategy team see as they look into their experiential crystal ball for 2019?

4 key trends:

  1. The Real Real – a desire for more analog moments
  2. Elevating the pop-up – the pop-up grows up
  3. AI gets personal – personally relatable content and experience via AI
  4. Experience as a business model – brands realize that consumers will pay as experiences get better and more exclusive

Merry Christmas to you and a Happy New Year. Imag_POV_Trends-2019